Lisa Maria Pippus

I help people understand how their personal style can help them achieve their goals.

During my fashion studies in Toronto and Milan, I tried to make trends, colours and styles work. Without fully understanding my own personal style. I came to realise I wasn’t alone. In 2003, while preparing a doctor for a presentation in Paris, I asked what she wore to feel confident. Her answer: “I don’t know.” I heard versions of that answer again and again, people unclear how to make visual decisions.

So I began investigating personal style and wardrobe,
researching the steps behind visual decisions. For more than twenty years, I have explored colour systems, archetypes and neuro-aesthetics alongside my work coaching personal style.

My research became the Visual Language System™, a structured framework for identifying aesthetic preferences and translating them into visual decisions.
And the first step is the free quiz.