You dress.
That makes you a visual story teller.
Every outfit you wear sends a message. Whether you realize it or not.
You are sending signals every day.
Authority. Creativity. Approachability.
Style Power Codes teaches how these signals are communicated through clothing in modern Western culture.
If you want a small, versatile wardrobe filled with clothes you love and wear again and again, you need to make clear, confident style decisions.
That starts by understanding the signals you are sending.
Every outfit communicates along five essential dimensions. Once you understand them, you can choose to follow the codes, cross them, or break them intentionally.
Each Style Power Code expresses these dimensions differently. This allows style to become deliberate rather than accidental. It is not about rules. It’s about focus and intention.
Authority, creativity, approachability, physicality.
These are not personality traits. They are visual signals.
Through the process, clients align language, aesthetics and identity.
Increasing personal authority through their own brand of style.
"Lisa trained my eye to read aesthetics like an artist. Now my wardrobe narrative is focused, honest and deeply expressive."
LOLO DIEGO
Storyteller. Writer. Director.
Netflix.
Archetype Duo
Rebel & Hero
"I can now use the power of consistent coherent choices to express who I am so people get it."
DELPHINE MOUSSEAU
E-commerce Expert / Board Member/ Ex-VP Marketing
Zalando
Archetype Duo
Passionate & Hero
"Lisa’s helped me elevate my style and understand how to educate others. She is an amazing teacher and mentor. Highly recommended!."
AURELIE BUSSON
Luxury Retail Leader
Brunello Cucinelli (Vail)
Archetype Duo:
Magician & Innocent
A six-step learning journey that sharpens how you express authority, beauty and authenticity through clothing.
Style mastery unfolds in stages. Each step sharpens your perception and skill, until choosing what to wear becomes intuitive, fast and unmistakably yours.
The six steps include:
Style Power Codes — the visual language of power
Neuro-aesthetics in personal branding
Fabric Power Codes
Color theory, style directions, and palette
Body shape and proportions
Wardrobe structure and planning
Every journey begins with Step One:
Style Power Codes is a life-changing awareness. It gives you the essential language to understand what clothing communicates before you begin to actively express yourself.
The remaining five steps focus on active creation, defining your personal brand, refining your fabric and color choices, and building a wardrobe that truly represents you.
This is the step you can begin today.
Don’t let style myths overtake your wardrobe.
Myth 1: MORE CLOTHES MEAN MORE STYLE.
Truth: More clothes mean more style.
True style comes from clarity. When you know what you want to signal every piece earns its place. Mental space and confidence return.
Myth 2: STYLE EXPERTS KNOW WHAT SUITS YOU.
Truth: Neuro-aesthetic research reveals that style authority resides within you. Yet, for centuries, aesthetic authority has been handed over to experts and external voices. Now you can learn to trust your beauty response, and reclaim personal style authority.
Myth 3: TRENDS GIVE YOU STYLE DIRECTION.
Truth: Trends are engineered for obsolescence.
When you stop chasing ttrends and focus on how your presence, charisima, authority are made visible, time, money, and attention are reclaimed.
Lisa Maria Pippus teaches you understand visual storytelling and create small, versatile wardrobe express your impact and charisma.
University Of Applied Science Berlin.
By applying the story-led personal branding and design fluency framework, students learn to see clearly, decide independently and articulate aesthetic authority.
Lisa’s course should be compulsory for every design student. I am now able to clearly articulate my own design language, needs and goals. Thank you!
Jorina Hansen,
Communication Design
I wish I had taken Lisa’s course much earlier in my studies. Her framework empowered us to explore the core ideals behind our work. Her fabulous way of cheering us on, pushed us to go deeper while always making us feel safe.
Florian Schmuck,
Fashion Design
Lisa’s course was one of the most personally enriching classes I have taken in my studies. I highly recommend it to anyone in design.
Isabella Schneider
Communication Design
The clearer your language, the more authentic your style.
When your language for who you are is limited, how you show up is limited. Deeper, more precise visual language creates a wardrobe that communicates clearly and consistently.
Style Power Codes give you that language. They reveal the five dimensions that visually signal leadership, creativity, approachability and physicality. With this understanding, you are no longer guessing or copying. You can cross codes, break them, and even create your own, expressing yourself authentically while staying in control of what you signal to the world.
As a result, you need fewer clothes. Each piece does more work for you, functionally and perceptually.
When your visual language becomes precise, your presence becomes visible and memorable. This is how personal clarity turns into a clear, embodied contribution of your strengths and values.