THE 7-OUTFIT BASELINE ANALYSIS

What do you want personal style to do for you?

01. Help me be taken more seriously.

02. Help me express more authority and personality in my professional identity.

03. Help me maintain agency, resist “aging” clichés and develop my identity 60+.

Personal style starts with identifying how you want to show up.

Create your very own script for professional presence.
Otherwise, your boss, colleague, friend will decide for you because they have “good taste” and know what is right for you.

The “7-OUTFIT BASELINE
ANALYSIS”

is where you start.

How it works:

2 style directions + 3 unique-to-you
= your Professional Presence Script

7 current outfit photos analysed against the baseline you determine.

You learn what makes one part of your message visible and what leave another hidden.

Repetition across seven outfits reveals the pattern/blind spot you can’t recognise in just one outfit.

WHY YOUR SCRIPT MATTERS.

Men inherit scripts.
Women inherit choice.

Since the late 1800s men have had a formal script in the suit. When the workplace became casual men struggled with choice. And a casual script was created.

Women negotiate color, line , shape and texture every day. This requires your own personal script, so your make choices aligned to your goals.

2 style directions + 3 words = your very own Personal Presence Script.

Your professional presence script provides agency.
Not conformity.

12 Style Directions create 66 Duos. With 3 unique-to-you words, 66 Duos create 10.6 million possible combinations.

HOW IT WORKS

The 7-Outfit Baseline Analysis.

WHAT TWO OUTFITS REVEALED
Visible Cititzen + Invisible Hero

My client made The Citizen visible through soft, multi-color approachable garments. Both outfits used print with distinctly rounded lines, which gave a a sense of sweetness and cuteness. Since neither sweet nor cute were part of her statement vocabulary, I explained that her outfit missed the strong structured lines and single colors of the Hero.

SESSION 1 | 60 minutes

SESSION 2 | 20 minutes

NEW ITEM BLAZER + NEW COLOR RUST

Before the session
my client chose a blazer to make her words warm bold leadership visible. The single color leverages The Hero power through the symbolism of the suit jacket. The approachable Citizen is clearly visible through the warm brick colour. The Passionate lace top is beautiful and sensual, but these are not her words. Her baseline is: warm, leadership and bold.

After the session follow up email + photo:
I explained that shortening the sleeves to a power length defined by men’s tailoring, my client could harness the century old symbolic power of supreme fit. I also explained that adding new buttons in the same color as the jacket colour creates a clear line. And the necklace does the work of a tie, allowing the eye to travel upward.

This is agency not conformity.

If her Professional Presence Script had been CREATIVE + REBEL
unusual, rule-breaker, avant-garde
my analysis and recommendations would have been different.

What you receive
in the 7-Outfit Baseline Analysis

Prior to the session
133-page 12 Style Directions Guide +
Style Directions Imagery Guide +
Homework plan

60-minute session
You get analysis of 7 head-to-toe outfits,
recommendation for an item and its color, the 12 Style Power Codes Guide, session homework and session recording.

20-minute session
review of one outfit according to homework from previous session and the session recording.

Follow-up
I revieve an email with a jpeg of your final outfit version to double-check it fully aligns with your professional presence script.

You leave with a recommendation for one item and one color that will make your Script visible.

80 minutes · €499

After your 7-Outfit Baseline Analysis.

Your own script is the starting point.

From there, you can continue through the other levels of the Visual Language System™ :
Style Power Codes, Gravitas-Charisma Matrix, Colour dna, proportions and wardrobe plan.

Style anthropologist Natalia Lavrishna (@natlaurel) applies Lisa Maria Pippus’s Visual Language System™ to create coherent and recognisable aesthetic identities.
Lisa’s 12 Style Power Codes are pure genius!
— Natalia Lavrishina, Style Anthropologist @natlaurel.com
Kenza Ait Si Abbou aesthetic identity expressing explorer and entertainer energy through rich bright muted colors, smooth textures, clear distinct lines, medium contrast and million-dollar energy
I now own a small, sophisticated and versatile wardrobe.
— Kenza Ait Si Abbou | Advisor to CEOs | Bestselling Author
geoffroy-lefebvre-hero-sage-aesthetic.jpg
Lisa’s system changed the way I analyse collections and make style decisions.
— Geoffroy Lefebvre | Ex. CEO Yoox & Net-a-Porter

Interview with
Lisa Maria Pippus & Judith van der Vliet
Learn about your built-in color expertise.

Discover how narrative-driven design and understanding your unique beauty response can transform your wardrobe into a meaningful expression of identity and sustainability.