Every outfit sends a message.
Master yours.
With a structured method that transforms clothing into a precise instrument of aesthetic and professional communication.
Understand the signals clothing sends.
Authority, creativity, approachability, and physicality are visual signals, not personality traits. Learning the visual language of clothing puts you in control of the signals you send.
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Through the process, clients align aesthetics and identity to increase
personal authority .
"Lisa trained my eye to read aesthetics like an artist. Now my wardrobe narrative is focused, honest and deeply expressive."
LOLO DIEGO
Storyteller. Writer. Director.
Netflix.
Archetype Duo: Rebel & Hero
"I can now use the power of consistent coherent choices to express who I am so people get it."
DELPHINE MOUSSEAU
E-commerce Expert / Board Member/ Ex-VP Marketing Zalando
Archetype Duo: Passionate & Hero
"Lisa’s helped me elevate my style and understand how to educate others. She is an amazing teacher and mentor. Highly recommended!."
AURELIE BUSSON
Luxury Retail Leader
Brunello Cucinelli (Vail)
Archetype Duo: Magician & Innocent
Take control of your wardrobe, your authority and your personal presence.
Perhaps, for decades, you have outsourced style, followed trends, and over-consumed. This is about to change.
The Story-to-Wardrobe Framework is a paradigm shift. Built on science, archetypal branding, cinematic storytelling, and 25 years of real-world insight, it gives you the language to make clothing choices that reflect your identity, expertise, and values — intentionally and confidently.
A structured journey to clarity, authority
and personal presence.
Style mastery unfolds in stages.
Each step builds skill until choosing what to wear becomes intuitive and aligned with your identity, expertise, and values.
Start with Style Power Codes, then move through Gravitas & Charisma, Neuro-Aesthetics, Personal Branding, and beyond.
University Of Applied Science Berlin.
By applying the story-led personal branding and design fluency framework, students learn to see clearly, decide independently and articulate aesthetic authority.
Lisa’s course should be compulsory for every design student. I am now able to clearly articulate my own design language, needs and goals. Thank you!
Jorina Hansen,
Communication Design
I wish I had taken Lisa’s course much earlier in my studies. Her framework empowered us to explore the core ideals behind our work. Her fabulous way of cheering us on, pushed us to go deeper while always making us feel safe.
Florian Schmuck,
Fashion Design
Lisa’s course was one of the most personally enriching classes I have taken in my studies. I highly recommend it to anyone in design.
Isabella Schneider
Communication Design
Master the language to master your wardrobe.
When you have clear, rich, and precise language to express who you are and what clothing communicates, you can choose intentionally, follow or break codes consciously, and simplify your wardrobe without compromising impact. Presence becomes clear, memorable, and fully aligned with you.